Lead with intent. Make complexity approachable.

I'm Susan Andreson, a Senior Product Design Lead who transforms complexity into intuitive experiences people trust. Throughout my career, I've built the systems behind global brands, digital commerce platforms, and emerging AI-powered products by combining systems thinking with creative storytelling. I thrive where strategy and design intersect, bringing analytical thinking, visual craft, and curiosity together to uncover new possibilities and create the frameworks that help great products emerge. Whether shaping brand expression, defining product strategy, or designing end-to-end customer experiences, I'm passionate about creating thoughtful experiences that scale, inspire confidence, and leave a lasting impact.

T-Mobile Payments | Consumer Fintech
2022
Xbox | Subscription Experience
2020
Torch AR | Immersive Commerce
2019
Vacay | Mobile Travel Product
2019
adidas | Global Brand Expression
2016
adidas | Global Commerce Framework
2017
adidas | Global Social Framework
2017
adidas | Experiential Brand Design
2016
adidas | Experiential Brand Design
2012
Nike | Experiential Brand Design
2018
adidas | Digital Brand Experience
2013
Phoenix Suns | Stadium Graphics
2009
Illustration | Apparel
2010
Illustration | product
2010
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